Activity details

Duration:

• Training Days: 5 days
• Training Sessions: 10 sessions
• Training Hours: 40 hours

Target Audience:
This training package is designed for the following groups:

• Senior and executive leaders seeking to integrate innovation into institutional strategy.
• Development and design teams in both public and private sectors.
• Consultants and solution designers working on product and service development.
• Innovation and digital transformation unit managers.
• Educational and training institutions aiming to implement innovative solutions.

Main Training Objective:
To enable participants to apply Design Thinking and TRIZ tools to analyze problems, generate creative solutions, build effective prototypes, and foster a culture of innovation within their institutions.
Detailed Learning Objectives:
By the end of the program, participants will be able to:

• Explain the fundamental concepts of creativity and institutional innovation.
• Analyze challenges in non-traditional ways and break mental patterns.
• Apply the steps of Design Thinking to solve complex problems.
• Use TRIZ tools to address technical and organizational contradictions.
• Build and test prototypes for realistic solutions.
• Design user journey maps to understand customer experiences.
• Facilitate effective brainstorming sessions using scientific methods.
• Lead innovation labs within their organizations.
• Transform creative thinking outcomes into measurable executive initiatives.

Training Content:
Day 1: Introduction to Institutional Creative Thinking

• Session 1: Creative Thinking and Breaking Mental Blocks
  • Difference between creativity, renewal, and innovation
  • Mental patterns and how to break them
  • Models of out-of-the-box thinking (De Bono – lateral thinking)
• Session 2: Creative Idea Generation Techniques
  • SCAMPER method – tools for modification and development
  • Mind mapping and idea matrices
  • Idea filtering tools and turning concepts into buildable models

Day 2: Applying Design Thinking Methodology

• Session 3: Empathy and Problem Definition
  • Empathy tools (Personas – Empathy Map)
  • Context analysis and identifying root causes
  • Translating insights into clearly defined challenges (HMW Statements)
• Session 4: Ideation, Prototyping, and Testing
  • Structured brainstorming sessions
  • Low-fidelity prototyping
  • Hypothesis testing tools and feedback collection

Day 3: TRIZ Tools for Complex Challenges

• Session 5: The 40 Principles of Innovation
  • Exploring and analyzing the 40 principles
  • Applying principles to real-life scenarios
  • Integrating TRIZ principles with Design Thinking steps
• Session 6: Contradictions and TRIZ Matrix Problem Solving
  • Understanding technical and administrative contradictions
  • Using the TRIZ contradiction matrix
  • Developing integrated solutions to innovation barriers

Day 4: Turning Solutions into Prototypes and Early Implementation

• Session 7: Designing Effective Prototypes
  • Types of prototypes (paper, physical, digital)
  • Testing ideas within the target team
  • Rapid improvement based on feedback
• Session 8: Innovation Roadmap and Early Implementation
  • Building short-term implementation plans
  • Documenting the innovation journey (from problem to solution)
  • Feasibility analysis and implementation timeline

Day 5: Innovation Lab and Applied Project Challenge

• Session 9: Group Innovation Challenge (Hackathon)
  • Forming teams and collective challenges
  • Building solutions under time constraints
  • Preparing concise project presentations
• Session 10: Presentation and Evaluation of Innovations
  • Presenting solutions to the evaluation committee
  • Constructive feedback and improvement suggestions
  • Sustainability plans beyond the training camp

Training Strategies:

• Live innovation labs simulating real work environments.
• Project-Based Learning (PBL): each participant develops a complete project.
• Case studies: analyzing real-world institutional innovation challenges.
• Group creative brainstorming using structured models.
• Rapid prototyping and hands-on thinking.
• Evaluation exhibitions: simulating solution presentations to consultants and executives.

Training Outcomes:

• Development of a practical, institution-specific innovation project by each participant.
• Diagnostic tools for innovation challenges (Empathy Map, HMW, TRIZ Matrix).
• Physical or digital prototype of an innovative idea.
• Initial implementation plan including continuous improvement.
• Practical capability to facilitate Design Thinking and brainstorming sessions.
• A collaborative professional network with other participants.

Evaluation Methods:

• Pre- and post-program assessments.
• Prototype evaluation.
• Final project presentation evaluation.
• Peer review and group assessments.

Language of Delivery:
Arabic, supported by globally recognized terms in Design Thinking and TRIZ.

Certificates awarded upon completion_en

• مقدمة عن البرنامج
• مصطلحات مهمة قبل العمل بالبرنامج
• آلية العمل بالــ Keyframe 
• التحكم والتعديل على واجهة المستخدم
• اختيار الإعدادات الصحيحة
• التنقل والتحكم بواجهة العمل 
• تحريك العناصر بشكل أساسي والتعرف على الأوامر الأساسية
• استعراض العمل بشكل أساسي ومتقدم
• تصدير العمل بشكل أساسي ومتقدم
• استيراد الملفات بمختلف امتدادتها للبرنامج
• التحريك باستخدام الإعدادات الافتراضية 
• التعرف على نظام الطبقات وأوامر مهمة لها 
• ربط العناصر باستخدام Parent 
• التعرف على الأنماط واستخدام ما سبق في تطبيقات عملية 
• أداة Pentool لإنشاء وإعادة رسم الأشكال
• التعرف على الأشكال واستخدامها في مشاريعك.
• الأقنعة واستخداماتها Mask
• التعديل على منحنى الحركة Graph Editor
• تحرير الأقنعة والتعديل عليها Mask Interpolation
• التحريك على مسار بعدة تقنيات
• الربط بـ Null
• تتبع الوجه Face Detection
• الأقنعة من برامج أخرى 
• إنشاء وتحرير وتعديل النصوص وتحريكها
• تحريك النصوص من برامج خارجية
• المحاذاة وتنسيق العناصر 
• قواعد أساسية في توزيع العناصر في الموشن
• Shape بشكل متقدم
• إنشاء التنقلات يدوياً
• الملفات الصوتية 
• الأوامر Motion Sketch، Wiggler، Smoother
• خاصية Taper and Wave
• التحريك باستخدام Motion Sketch
• استخدام Sequance في الموشن
• الطبقة المؤثرة Adjustment
• التحريك باستخدام Puppet
• الإكسبرشن Null From Path
• حركة المشي Walking Cycle
• التاثيرات المركبة Compound Effects 
• الكروما أو الخلفية الخضراء في الفيديو
• إضافة وتحريك كاميرا واختيار الإعدادات الصحيحة لها
• تتبع الحركة Track Motion
• Rotoscope